The sports betting industry is on fire so now’s the time to take advantage. Here are 7 fool-proof ways you can attract sports bettors to your gambling business.
If you own a betting business, you need to be looking for more sports bettors.
This is a huge market that is skyrocketing with the advent of online betting. In fact, online sports betting has more than tripled since 2004.
If you’re going to build your business, you need more customers! In this article, you’ll learn the top seven methods for finding more interested users. Each one will help you to build your list and increase income.
Offer free bet bonuses
If you want to attract new bettors, offer free betting bonuses.
This means that users of your software can place free bets with no penalty. This creates a high incentive to start using your service. This will only lead to more bets in the future.
Refer-a-player program
Take advantage of social pressure and word of mouth by using a refer-a-player program.
This means that users are given an incentive to invite friends. This incentive could be a bonus, higher payouts, or even the ability to win if the friend wins on his or her first game.
CRM systems
CRM stands for customer relationship management, and you can’t be a fully functional business in the twenty-first century without it.
A CRM tool gives you the ability to build a foundation of trust with your biggest customers. Nurturing your leads is an incredible way to build an increased spending amongst sports bettors. It can also encourage your best customers to refer friends and family.
Frequent player points
Chances are, most of your income comes from a few high net worth individuals. One of the fastest ways to build a fiercely loyal fanbase is to offer a rewards program for new players.
This means that players have an incentive not only to join but to quickly become a frequent player. Frequent player points can bring you more customers and more betting.
Push notifications
Let’s be honest: we live in an age of smartphones.
If you’re not taking advantage of this powerful opportunity, you’re missing out. Push notifications are notifications that pop up on the screen of a device and inform the user of an action he or she can take.
Push notifications will increase user retention rates, cause them to gamble more, and increase the total number of players in your software.
Affiliate marketing
The affiliate marketing industry is expected to reach $6.8 billion in the next five years, so it’s time to get aboard.
Affiliate marketing is a system to offer cash rewards for each new user who signs up. Unlike a refer-a-player system, affiliate marketing focuses around targeting influences with large audiences.
Purchase a list of sports bettors
One of the quickest and most effective ways to attract sports bettors is to acquire a list of highly-qualified candidates.
Instead of guessing and hoping you’ll find the right people for what you offer, you can be assured a group of highly-qualified buyers immediately. This is by far the easiest and fastest option.
In conclusion, sports betting is a huge industry. If you’re in the industry, it’s time to find the best paying customers that can help your business grow.
You’ve learned the top seven methods for increasing the number of qualified bettors you attract.
Now go out there and start growing!