Finding good timeshare leads can be tough. If you’re in the vacation ownership industry, you know the drill. One day, you’re fully booked with tours. Next, it’s completely quiet. What’s usually the problem? Your data just isn’t up to par.
We’ve spent years at List 57 helping businesses turn cold calls into closed deals. You don’t just need a list of names and numbers; you need people who can afford and are interested in upgrading their lifestyle.
This guide will show you where to find the best timeshare leads online, what to look for in a lead provider, and how we can help boost your sales. We’ll break it down so you know exactly what to do.
The State of the Timeshare Industry in 2024
Let’s start with the basics. Before we figure out where timeshares are thriving, we need to understand why they’re still popular. The timeshare industry has really held its own. Statista reports show the US vacation ownership industry has steadily bounced back and grown, with yearly sales in the billions. People still want to travel, but they’re looking for more space, better perks, and a homey feel that hotels often can’t provide.
The way people buy timeshares has shifted. Vacation ownership has changed. It started with simple week-long stays and now includes complex points-based systems. So, your timeshare leads need to be more refined. You’re not just selling a room; you’re selling a financial product and a long-term vacation solution.
The market is growing, but buyers are more savvy, so your lead data needs to be more on point than ever.
Why Quality Data is the Backbone of Your Sales Team
You’ve seen this scenario play out before. A company buys a long list of 10,000 leads for a low price. Then, it finds out that half the numbers don’t work. The other half doesn’t even know what a timeshare is. That’s a one-way ticket to burnout.
Your sales team is your biggest expense. When they waste 6 hours a day dialing dead numbers, you’re losing cash by the minute. At List 57, we help you find the right people for your team’s calling list. These are folks who answer the phone and match the profile of a typical vacation homeowner.
What Makes a “High-Quality” Timeshare Lead?
When buying leads, don’t just ask about the cost. Ask about the filters too. At List 57, we suggest you look for these key data points:
- Homeownership Status: Normally, successful timeshare owners are already homeowners.
- Household Income (HHI): You’ll usually need a minimum HHI of $50,000 to $75,000 for most vacation clubs.
- Age: Prospects between 30 and 65 tend to have the financial stability you need for long-term contracts.
- Credit Score: It’s crucial to know the credit tier since many timeshares require financing.
- Travel Habits: Target people who already spend money on vacations; they’re your best prospects.
Check out our specifically curated data on the Timeshare Consumer Marketing Lists page; we’ve done the legwork for you. Our pre-segmented lists are perfect for the vacation ownership market, so you can skip the guesswork.
Where Can I Buy The Best Timeshare Leads Online?
There are several ways to acquire data, but not all sources are created equal. Let’s look at your options.
1. Specialized Data Brokers (Like List 57)
This is usually the best way to get a large amount of targeted data without breaking the bank. We focus on niche markets, particularly the vacation ownership industry. Since we’re familiar with its intricacies, we can provide more accurate lists that general data brokers might overlook.
At List 57, we offer consumer marketing lists that let you filter by location, income, and interests. So if you’re selling a resort in Orlando, you can specifically target families in the Northeast who are fond of Florida getaways.
2. Social Media Lead Generation
You can run ads on Facebook and Instagram targeting specific interests. These can produce some pretty promising leads, but the cost per lead is often really steep, sometimes upwards of $50 to $100 a pop. Managing these ads can also get tricky, since you’ve got to handle the creative, ad spend, and landing pages all at the same time.
3. Co-Registration Leads
These leads come from people who sign up for something else, like a sweepstakes, and check a box saying they’re interested in travel deals. They’re often less expensive but can be a bit of a mixed bag, since the person might not recall opting in.
4. Direct Mail Response Lists
Believe it or not, direct mail still plays a big role in the timeshare world. Buying lists of people who have previously bitten on direct mail offers is a solid way to find buyers who are serious about making a deal.
| Lead Type | Quality Level | Cost | Best For |
| List 57 Targeted Data | High | Moderate | Consistent Outbound Dialing |
| Social Media Leads | Very High | Expensive | Immediate Follow-up / Inbound |
| Co-Reg Leads | Medium/Low | Cheap | Large Scale Email/SMS Campaigns |
| Direct Mail Lists | High | Moderate | Specialized Direct Mail Campaigns |
Social media feels good, but if you want focused targeting on a budget, try specialized data brokers like List 57.
How to Avoid the Pitfalls of Buying Leads
We’ve got your back whether you decide to buy from us or not. Here are some things to watch out for when shopping for timeshare leads online:
- That crazy-cheap price? Run the other way if someone’s offering 100,000 “exclusive” leads for $200. That data is probably super old or was collected illegally.
- Don’t deal with anyone who doesn’t know the ins and outs of the Telephone Consumer Protection Act. You could end up with huge fines if your provider isn’t following the rules. We’re big on compliance at List 57 – we want to help protect your business.
- A legit vendor should have a replacement policy in place for disconnected numbers or bad data. Red flag if they don’t.
- Avoid lists that are way too general. If a vendor can’t give you a sense of the average income or age of the people on their list, it’s probably not targeted enough for timeshares.
Why List 57 is Your Best Bet for Timeshare Data
We’re not just selling lists; we’re selling opportunities for growth. With List 57, you get more than a simple CSV file. Our data is thoroughly vetted and organized, making it easier to close deals.
Our timeshare leads are tailored to connect you with the right people at the right time. Want to target folks interested in vacation packages or direct sales? We’ve got the filters to help you do just that.
Our Customization Options
Every resort and sales team has its own unique needs. That’s why we give you the flexibility to customize your lists based on:
- Presence of Children: great for resorts catering to families.
- Marital Status: a must-have for timeshare tours.
- Net Worth: ideal for high-end fractional ownership.
- State/Zip Code: zero in on “drive-to” markets or specific areas.
By targeting the right people, you boost your conversion rate. It’s smarter to call 1,000 well-qualified leads than 10,000 people out of the blue. In this industry, efficiency is key to making a profit.
Best Practices for Calling Your New Leads
Now that you have top-notch timeshare leads from us, the real work kicks in. Here’s how to ensure a high return on investment:
- Speed to Lead: If you’re working with opt-in or warm leads, pick up the phone ASAP. Even with cold data, consistency is crucial.
- The “Script” Matters: Don’t start with a hard sell. Focus on the benefits of the ultimate vacation lifestyle.
- Mix It Up: Don’t limit yourself to calls. Combine phone calls, professional emails, and even direct mail to stay on their radar.
- Track Your Progress: Figure out which parts of your List 57 data are working best, so you can target those demographics next time around.
Compliance and Ethics in Lead Generation
We’re serious about the legal stuff. When you purchase timeshare leads, you need to make sure you’re calling people in a way that’s okay with the National Do Not Call Registry and the TCPA. We give you the data, but we always recommend that you use a service that removes numbers on the do-not-call list or a dialer that takes care of it as you go. That way, you can protect your company’s reputation and your wallet.
In a Nutshell
Don’t waste any more time with bad data. The difference between a record-breaking month and a slump often comes down to the list you’re using. Buying timeshare leads from a reputable source like List 57 gives your sales team the tools they need to succeed.
Check out our Consumer Marketing Lists and see how we can help you grow your business. Whether you’re a solo agent or running a large sales team, we have the solutions to fit your needs.
Ready to boost your tour numbers? Get in touch with List 57 today and let’s get your team the leads they deserve.
Frequently Asked Questions
What are the best timeshare leads for sale?
Your best bets are leads that fit your ideal customer. Typically, they’re homeowners between 30 and 65 with a household income over $50,000. At List 57, we’re experts at delivering lists of targeted consumers who match that profile.
How much do timeshare leads cost?
Prices depend on how much filtering you need and the size of your order. Usually, good-quality bulk data costs anywhere from a few cents to a few dollars per lead. Give us a shout for a custom price quote.
Is buying timeshare leads legal?
Buying leads is a pretty standard business practice. That said, when you reach out to them, you’ve got to follow TCPA and DNC rules. Make sure your sales team knows the telemarketing laws inside and out; it’s key to staying compliant and protecting your business.
Why should I buy from List 57?
List 57 offers super accurate data that’s made just for the vacation ownership industry. We give you some really useful filtering options like income and homeownership. This helps ensure your sales team only talks to people who can actually afford what you’re selling.
Can I get leads for specific states?
Definitely. We can narrow down our data to a specific state, city, zip code, or even a radius around your resort. This works great for people who drive to get there or for targeting areas where your brand has done well in the past.
Russ Guillemot has been a list broker since 1997 when a friend and business associate introduced him to the business. Previous to being a list broker Russ was an Air Traffic Controller, first with the US Air Force and then the FAA.















